“The Social Media Industries” edited by Alan Albarran, New York: Routledge, 2013 (Media Management and Economics Series).
The judges were struck by the potential the edited work has to move social
media research into both significant and tighter theoretical frames.
One judge said: “This is a significant volume in that it attempts to bring
the social media phenomena into a work space that traditional media
researchers understand. Additionally, students new to these concepts will be
provided a stronger foundation for future research.”
Another judge noted: “We are finally looking at social media as a business
typology rather than simply an evolving set of issues. These chapters show
us where mass communication researchers should start in their investigations
to draw the exploding arena of social media into a manageable context for
Congratulations to all those who contributed to this valuable publication.
Kenneth C. Killebrew, Ph.D.
Immediate Past Division Head – Named Award Committee Chair